Strategic leader driving scalable growth at the intersection of creativity, client engagement & operational excellence

Cross-functional leader with a track record of scaling global client partnerships, leading teams of 25+, and delivering innovation across marketing, operations, and production

What I Do

I’ve evolved from a design-centric background into a strategic leadership role that spans operations, marketing, client engagement, and team development. I specialize in turning complex challenges into scalable systems — aligning cross-functional teams, building trust with global clients, and driving results across brand, product, and production.

Revenue Growth

I lead high-impact initiatives that turn strategic insight into measurable growth for global clients.

Operational Efficiency

I optimize cross-functional systems and workflows to deliver smarter, faster, and more scalable results.

Global Client Partnerships

I build trusted partnerships rooted in collaboration, long-term value, and shared business success.

"I believe the best work happens at the intersection of strategy, creativity, and trust — and that great leadership is about turning complexity into clarity, and vision into results."

High-impact leadership, real business results

Global brand redesign

→ Led end-to-end redesign with cross-functional client teams + agency partners
→ Improved time to market by 30%, enabled brand consistency across 12 markets

Product packaging transformation

→ Partnered with supply chain, marketing, and ops to overhaul global print system
→ Reduced waste by 15% and increased delivery efficiency

VIEW ALL CASE STUDIES
  • Fashion Workshop
  • Light Bulbs
  • Subway Sign
  • Creative Process

what clients are saying

  • Alicia = creative, intelligent, skillful, fun, focused... an artist!

    Fred D, Fine Artist

  • I worked with Alicia on several projects: various marketing tools for my businesses. Not only did Alicia make great suggestions which made the cards that much more interesting and effective, but she worked with me every step of the way since I like to have a lot of input into my marketing pieces. I was extremely pleased with every thing she did and get compliments from all my clients and colleagues. She is very professional and a pleasure to work with.

    Lisa B, Stylist & Owner of Absolutely Bell Collective

  • Alicia is a very hard worker and a wonderful designer!

    Linda K, President & Creative Director of Karp Marketing

  • I've had the pleasure of becoming familiar with Alicia's work over the past few years. Alicia is a highly talented artist and designer who understands the synergy required to merge the needs and demands of clients with the limitations or possibilities of any particular domain she's working within. I would recommend Alicia to any of my associates both personal and professional without hesitation.

    James B, Director – People and Culture Lead at Alexion Pharmaceuticals, Inc.

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